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Monetisation Infrastructure For Media Businesses
Go Automatic In A World Of Stick Shifts

Read our analysis on why machine learning has a crucial role to play in how ads can be targeted, consumed, monitored and reported across all platforms.

Integrate with multiple ad servers
The How & Why Of Multiple Ad Server Integrations

Read Vivek's analysis on the origin of ad servers, their integration and what does multiple ad servers mean for ad publishers.

advertising revenue management
What’s Tech Got To Do With It?

Read our analysis on how ad Tech is re-imagining how content should be consumed to reach audience - via automation and audience intelligence.

Media Monetization Infrastructure
It’s A Mad, Mad, Mad, Ad World!

Factors influencing ad monetisation and sustainable revenue for brands

ott advertising revenue
You Screen, I Screen, We all Screen for Addressability!

Serving up monetisable content and making money off advertising knowing that inventory and therefore revenue is ephemeral is the true challenge in today’s publisher landscape